As the nation’s COVID-19 vaccination campaign enters a new, more challenging phase, primary care providers will be key to reaching many of the millions of Americans who have not yet gotten their shots. In a new feature, the Commonwealth Fund offer lessons gleaned from interviews with primary care providers on how to integrate COVID-19 vaccination into their day-to-day work. Practices have faced many challenges, but many have also devised creative ways to assess and meet vaccine demand and respond to patients’ questions and concerns. A recent poll found that 53 percent of unvaccinated people prefer to be vaccinated in their personal doctor’s office. Learn how we can make that an easier option for more Americans.