Fewer children are receiving timely immunizations this year compared to last year. To encourage parents and stakeholders to keep up with these important well-child visits and immunizations, HRSA launched a new social media campaign with the hashtag #WellChildWednesdays. Each Wednesday for four weeks, messages will address well-visits, immunizations, adolescent and young adult care and nutrition, safety and mental health as topics to be discussed with pediatric providers. The first message already posted, and more messages will appear on Twitter and Facebook with the hashtag #WellChildWednesdays. Please share, retweet and promote #WellChildWednesdays to help amplify this important message.